From the moment the first batch of Paige jeans were opened up at GMF warehouse, we instantly fell in love and have been having an ongoing style romance with them ever since!

So no surprise that when the A/W’10 hit of Paige jeans hit the shop floor and went online last week, we were not disappointed-not that we ever expect to be! How could we ever fall out of love with jeans which support, slim and lengthen in all the right places yet fit soooooo comfortably?!

And here they are…

Needless to say, we are not alone in our ongoing style romance with Paige denim.

Kate Moss, Cindy Crawford, Kylie Minogue and Anne Hathaway are amongst the latest celebs which have been papped out and about in their Paige.

So what are you waiting for? Grab yourself a pair and invest in style-friendly comfort!

Lauren-x-

We are all dreamingly lustering over all catwalk images of this season’s collections and deciding what we like the most. Which trends do we want to buy in to this season and what looks would suit each of us the best?

We have all agreed that we definitely are feeling weak in the knees for Parisian cool Isabel Marant, the French star of the season, and loving the way she puts together the cropped pants with big jackets or knitwear and finishes it off with pointy heels as seen on Kate Moss in Grazia this week.

To create the Isabel Marant silhouette look no further than Farhi by Nicole Farhi who this week sees all the must-have pieces in from the autumn collection. Enjoy the shop! Malin x

A huge part of our role here at the shop is to get to know the fits of the various styles so that we can advise you on how the pieces can be worn, what the sizing is like and on the various alternatives that we have to offer you.

Now, as you can imagine, the only real way to do this is to gladly suffer copious amounts of fitting-room action and try on as many of the new styles as possible.

With all this proto-shopping, it’s not really surprising that we have all developed a major fashion habit, and not a day goes past without one or other of us buzzing with our latest clothes obsession.

As I mentioned yesterday – mine’s most certainly the black leather Saint Tropez jacket (yes, I have tried it again today… twice!). But it isn’t just me. Since coming in this morning, Caroline has developed the most massive crush on the Odd Molly Mononoke T88 Dress – (style OM 466). This is one of the fab new pieces to have hit the shop floor early – it’ll reach Getmyfashion next Tuesday, and with it’s easy shirt-dress style, it’s bound to disappear instantly – pop in to see us tomorrow for a sneak-preview or keep your eyes peeled for it on the site next week.

See you soon

Laura x

P.S We will be closed for Bank Holiday Monday 30th August

If you haven’t already seen it, you really need to hot foot it into see us over this weekend – we have had a huge hit of new stock arrive today, and the shop floor is looking more tempting than ever!

European Culture, Farhi, Goat, French Connection and this rather scrumptious leather jacket from Saint Tropez are combining to make this the most lust-ful week of the season so far for me!

Angela’s just headed on home for a well deserved rest having beautifully merchandised everything for all you lovely ladies, now all you need to do is come and see us!

See you soon

Laura x

WOMAN TO WOMAN is a charitable project set up to support women of Myanmar, former Burma, following a violent cyclone which swept the country in 2008 and it its path hit their villages, destroying hundreds of thousands of homes, displacing families and ruining their ability to provide for themselves.

Danish label Saint Tropez and the Danish Refugee Council are partners in WOMAN TO WOMAN and their aim was to manufacture a garment  from which sales profit would help raise money to help the women of Myanmar establish an industry e.g. a small sewing or textile buisness and thus enabling them to provide for their families again.

Saint Tropez therefore produced these beautiful tie-dyed scarves from which they will donate the profit of EUR 6.50 for each scarf sold, to the women of Myanmar. Whilst the scarf may be a treat for yourself or a gift for a friend, it is at the same time a gift for women in distress in Myanmar. The scarf is £24.95 and comes in three colours; rose, charcoal or blue. Need a better reason to treat yourself today? Malin x